i was proud to be part of the launch of organic valley’s 100% grass-fed, non-homogenized grassmilk in 2012 and have been even prouder to watch it grow in popularity ( if told me 10 years ago that i’d get interviewed by the wall street journal over milk, i’d have thought you were crazy. ).
ever since we launched the milk people have asked us to make yogurt. we heard you! whole milk, cream on top. two flavors – plain and vanilla. made with nothing but milk and cultures ( and a bit of fair trade vanilla and sugar in the vanilla ). it’s really, really, really good. but don’t just take my word for it. i brought a few tubs from the first production run and odin and his cousin evelyn broke into them when i was at work the next day. when i came home they excitedly exclaimed how awesome the yogurt was and that it was their faaaaavorite yogurt EVAR ( not joking. it was a completely unsolicited product review. ). also, they demanded i bring home more tubs because they nearly finished the one i brought home 🙂
i couldn’t be prouder of the product team who knocked it out of the park in developing a stellar product and the farmers and the cows for providing delicious, 100% grass-fed milk.
you should start seeing at whole foods and natural foods stores and select grocery stores soon. if not, ask for it! we’re waiting for it to through distribution and on shelves to make a big announcement but i see people tweeting about it so i thought it was fair game to give a sneak peak 🙂
speaking of grassmilk i have long thought i should start a recipe series for “things that pair well with a Big Glass of Grassmilk”. i guess now is as good a time as any 🙂
make a chocolate mayonnaise cake and top with whipped cream frosting ( you could use something other than organic valley heavy whipping cream, but really, why? ). grab a glass of the cream on top grassmilk.
enjoy the perfect pairing. very much odin approved.
every day since we launched our 100% grass-fed, cream on top grassmilk, i’ve heard from loyal fans who wanted a screw cap on the carton so they could shake up the “cream on top” milk to get the cream mixed back in without spraying milk all over the place which would happen if you didn’t very precisely pinch the entire old school gable top opening. seriously, if you call in to our consumer hotline or email a comment, i read it. every. single. one 🙂
and so, i’m happy to announce you’ll be seeing caps on the grassmilk that’s in stores east of the rockies ( sorry west cost folks, we’re still working on it for you ).
an added bonus in our household is that we can lay the cartons down after opening which is super useful when the space available for standing up a carton is occupied, as is often the case in our fridge.
excited to be heading to humboldt county tomorrow to visit one our 100% grass-fed “grassmilk” farms. i hear the grass is lovely now. here’s a recent grassmilk interview where i manage to sound relatively coherent and succinct. if you’re on the west coast and you love milk, you should give it a try.