sweet jesus! if you want to preserve your sanity, do not under any circumstances visit corporate anthems:

“so what *is* it? it’s corporate identity management at it’s worst. relatively respectable companies who take themselves too seriously, and clearly have too much money to burn decide that what they really need is a corporate sound. usually something aspirational, to motivate the troops. unfortunately, they tend to take the whole thing just a little bit too seriously. they spend rediculous sums of money commissioning a corporate anthem. something they can play at office parties, conferences and secretly through headphones before they stride confidently into meetings. with few exceptions they eventually realise just how cringe-worthy their little tunes are, and attempt to bury them forever. they should be so lucky…”

i warned you.

[via metafilter]

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