has written up a great piece detailing his exerience with
rolling out a klog pilot at work and it’s a mixed bag:
“At the end of our first month, it’s not a slam dunk.
To be successful long-term, we will need to expand the number of
people with access to Radio as an authoring tool. We will need to
define our objectives – with more specificity than simply
identifying how we can improve communications. But this was a
helpful start – and a good first step to better understanding how
weblogs might make us smarter.”
i’ve had similar experiences in my more limited
attempts to evangelize blogging in a work environment. it’s a real
eye-opener that will level-set any delusions that blogging will
revolutionize knowledge sharing in organizations. it takes alot of
persistance and i heartily “second” his recommendations. while rick gives his own co-workers the benefit of the doubt, in many
ways, the lessons are no different that those learned in more
traditional knowledge management arenas. you can lower the barriers
to entry to near-zero and find that most people simply don’t
want to share for all the usual mundane, institutionalized reasons.
as rick says, you “must have a problem to solve”, “reward
participation”, “define what you’re looking for” and “ensure senior
participation”. and that’s just for starters. otherwise it’s blank
stares and business-as-usual.