Salon Turn off the Internet!
"That's right. There's a convenient new villain in the California energy crisis, and it's not the utility companies that can't meet demand, crying bankruptcy and begging for a bailout by the government. It's not the greedy oligopoly of power generators cashing in on the state's failed, half-baked deregulation scheme. It's not even the environmentalists, whose green-friendly regulations make building a power plant in California about as easy as trying to raise venture capital for an e-tailer in 2001. Nor is it the conservation-clueless customers who can't even be bothered to turn off the lights when they leave a room.

No, it's the Internet."

Lawrence Berkeley Laboratory Re-estimating the Annual Energy Outlook 2000 Forecast Using Updated Assumptions about the Internet Economy
"This paper is an attempt to evaluate the potential influence of the emerging "Internet economy" on the nation's forecasted energy use and related carbon emissions. Our analysis shows small but significant differences in projections from just three modest changes in assumptions about the Internet and/or information-based economy. Other changes that could be important include reduced inventory and warehousing, reduced building construction, changes in other materials utilization, a greater trend toward outsourcing of energy services, and greater improvements in energy efficiency made possible by the new economy. Although the scale of impact for these initially analyzed effects is small, expansion of the scope of inquiry, as suggested by other recent analyses, may open up new and fruitful areas of research."

redux [12.07.00]
Salon It's not easy being green
"Now that we're fully in the throes of the ritualistic consumer frenzy that is the holiday shopping season, probably the last thing on most Net shoppers' minds is what impact all that clicking to buy has on the environment. The truth is, even policymakers, social scientists, environmentalists and engineers don't really know for sure. Researchers are only now beginning to study what e-commerce means for the Earth. The first major conference on the topic, the Joint Symposium on E-commerce and the Environment, in October in New York, brought together 100 researchers from the likes of Lawrence Berkeley National Laboratory and Ford Motor Co. to compare notes on everything from e-commerce and energy consumption to land use.

"Everyone is just starting to wake up and realize that e-commerce might have environmental effects that we aren't aware of," says H. Scott Matthews, a researcher with the Green Design Initiative, a faculty and student research group at Carnegie Mellon University that is conducting one of the few major studies of the issue."

Carnegie Mellon: Green Design Initiative Environmental Implications of E-Commerce, the Internet and the New Economy
"Some of the major concerns of e-commerce systems are the electricity used for infrastructure and the energy and packing materials used for product delivery. Reductions in inventories and waste represent significant opportunities for environmental savings. This project is intended to assess the system-wide effects of the new economy and to analyze policy options for reducing environmental problems.

The project is analyzing specific case studies of logistics networks, inventory and manufactoring changes. In addition, we are estimating the overhead cost of the internet"

redux [09.12.00]
The Standard Electrical Storm Hits New Economy
"The new-millennium energy crisis in the U.S. can be traced to the effects of deregulation, a lack of new generating capacity in recent years, and an antiquated distribution system – not to mention the unanticipated demands of the Internet Economy. An average office building with a computer on every desk but no significant network facility uses between 4 and 5 watts of electricity per square foot, according to Ed Quiroz, a regulatory analyst at California's Public Utilities Commission. If that building has a server farm and a network operations center, it sucks from 90 watts to 100 watts of energy a square foot or more. Or consider this: According to Mark Mills, an energy researcher with ties to the utilty industry, a Palm handheld device connected wirelessly to the Internet has the appetite of a refrigerator, consuming 1,000 kilowatt hours a year.

But estimates of the Net economy's power requirements vary. The fact is, no one knows for sure how much demand for energy will climb in coming years. Mills and colleague Peter Huber estimate that businesses that rely on digital equipment – personal computers, networking equipment, plants that produce high-tech gear and telecommunications networks – consume 13 percent of U.S. electric power. That figure will rise to between 30 percent and 50 percent of the nation's energy needs by 2020."

redux [08.24.00]
AlterNet.Org Internet Boosting Energy Efficiency
"The emerging new economy created by the Internet is producing more than just a business revolution -- it is also generating enormous environmental benefits. The Internet can turn buildings into websites, and replace warehouses with supply-chain software. It can turn paper and CDs into electrons, and replace trucks with fiberoptic cable. This means significant energy savings, and perhaps a very different type of economic growth than we have seen in the past."

"There's already evidence of a sudden shift in the American energy diet. While the nation's economy grew by more than 9 percent in 1997 and 1998, energy demand stayed almost flat in spite of very low energy prices, marking a major departure from recent historical patterns.

Part of this trend can be attributed to the growth of information technology and e-commerce. For example, for each book sold, the online retailer Amazon.com uses just one-sixteenth the energy to operate its buildings that a traditional bookseller uses. Internet shopping also uses less energy to get a package to your house. Shipping a 10-pound package by overnight air -- the most energy-intensive delivery mode -- uses 40 percent less fuel than the average roundtrip drive to the mall. Ground shipping by truck uses just one-tenth the energy of a trip by car to the store."

The Economist What the Internet cannot do
"A whole industry of cybergurus has enthralled audiences (and made a fine living) with exuberant claims that the Internet will prevent wars, reduce pollution, and combat various forms of inequality. However, although the Internet is still young enough to inspire idealism, it has also been around long enough to test whether the prophets can be right."

"But might it reduce energy consumption and pollution? The Centre for Energy and Climate Solutions (CECS), a Washington think-tank, has advanced just such a case, based largely on energy consumption figures for 1997 and 1998. While the American economy grew by 9% over those two years, energy demand was almost unchanged—because, the CECS ventures, the Internet “can turn paper and CDs into electrons, and replace trucks with fibre-optic cable.” No wonder one enthusiastic newspaper headline begged, “Shop online—save the earth.”

"Sadly, earth-saving is harder than that."

redux [07.23.00]
The Standard When Data Checks In
"When it opened in 1928, the former R.R. Donnelley & Sons' Lakeside Press plant on the near South Side of Chicago embodied the splendor and sweat of the old economy."

"Now, the building is on the verge of becoming a bellwether for the new economy."

"Across the country, real estate investors are turning obsolete manufacturing plants and warehouses – as well as derelict office buildings and failed retail centers – into so-called telecom or carrier hotels. Instead of packing the buildings with crates, lathes or die casters, companies this time around jam them with racks of switches, routers and generators. Once brick-and-mortar icons of heavy industry, the structures are being rehabbed to house the backbone of the Internet Economy."

"These structures were built to house heavy machinery, so they usually feature floors that can support more than 125 pounds per square foot; high ceilings that provide clearance and ventilation for telecom-equipment racks; and space for generators to take over in case of power outages. The Lakeside Technology Center, for instance, has more than 80 generators and stores 300,000 gallons of diesel fuel to run them."

"Generally, upgrades require bringing in huge power supplies – the Lakeside Center could use up to 96 million megawatts – as well as state-of-the-art heating and air conditioning systems."

redux [07.05.00]
The New York Times Digital Economy's Demand for Steady Power Strains Utilities
[requires 'free' registration]
"Read-Rite's milling machine is indicative of a long-running, but accelerating problem: the nation's electrical power supply system is not up to the task of meeting the digital economy's needs. While the utility industry has historically prided itself on delivering fairly stable power 99.9 percent of the time, today's computerized economy is demanding even fewer interruptions and a much steadier current.

That is because electricity is more than just energy for computers -- it is the medium they use to do their job. Rapid, minute changes in voltage represent the ones and zeros that make up digital information.

Those patterns are ultimately translated into a human voice during a phone call, a calculation during a banking transaction, a dose of radiation during cancer therapy or a photo of a new baby e-mailed to scattered relatives. Any disruption in the power supply that compromises the processor's ability to manage those voltages can lead to lost data or system crashes."

USA Today Internet saps California's power grid
"As California's tech-savvy businesses and households plug into an increasingly wired economy, the state's power system is sputtering like a frayed electrical cord."

"Computers consume about 13% of the nation's power, according to EPRI Corp., a Palo Alto research and development group that studies the utility industry.

The Internet's borderless community also is taxing U.S. power suppliers because about 80% of online traffic comes through this country.

To handle all the Internet action, businesses are turning entire offices into warehouses for the powerful computer servers and peripheral equipment needed to navigate networks. These so-called ''server farms'' consume 10 to 12 times more power than the traditional office building filled with human workers. "